Jul

20

Tired women using computer

We've all been on websites that have left us confused or frustrated. Perhaps you just needed contact information but it was nowhere to be found. Maybe the pages were overly complicated or poorly organized. Ugh! These are all examples of problems that can add up to a negative user experience, which can lead to a negative impression that reflects not only on your website, but on your college or university.

Jul

13

v10 Gadgets

When you only have a matter of seconds to shape the first impression of your website visitors, maximizing your website's appeal becomes paramount. If your website has spelling errors or broken links, that poor first impression will reflect on your institution's reputation. Worse yet, what if your website isn't even seen because weak SEO tactics reduce visibility in search engine results? And even worse, what if you run into legal ramifications for not complying with accessibility guidelines?

Jul

07

Butterfly Lifecycle

Any time a visitor is on your site, he is having some sort of user experience. The critical question is what kind of experience is it? Great! Ordinary. Terrible! Most institutions using OU Campus have made excellent headway in mastering the basics. Content works well on all devices and platforms, text is scannable, and pages are consistent. Is that good enough? Learn about six key areas to focus on in order to elevate your website experience.

Jun

29

UAEX Training Meme

It's no secret that redesigning a website can be a little intimidating. But add hundreds of content contributors in 75 counties across the state, subtract hours of wasted work, multiply by two redesign efforts, and you've got yourself one tricky equation. Learn how the University of Arkansas Cooperative Extension Service team managed to solve this problem and simplify the process of managing web content.